Digital transformation in retail means disruptive innovations, novel customer experiences and improved processes. Find out how the retail industry is changing.
Digital transformation can mean many things. In the retail industry, it can mean disruption, new service offerings and improved functioning of existing systems- all using technology. The retail customer is evolving and so is his or her shopping journey. 83% customers want their shopping experience to be personalized. Which means the retailer cannot be far behind and has to evolve and transform as well
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