SMS communication has empowered mobile users to communicate with each other in a hassle-free manner. Such usage of SMS has greatly motivated business units across the globe with an opportunity to utilize bulk SMS services to interact and communicate with their target audience. Usage of internet protocols empowers bulk SMS services the capability of linking business applications and software directly to the vast network of telecommunication and telecom operators. With the implementation of this service and associated interfaces into business architecture, any business application can Trans-receive messages to/from numerous short messaging centers (also referred to as SMSC) which further is linked to end-users. The cumulative result of reaching maximum audiences, elimination of geographical barriers and economical factors attached to internet SMS, bulk SMS proves to be one of the best-known business marketing techniques to date in the industry.
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